Be Likeable… and Use your CRM System

Posted by on May 17, 2017 in Blog |

Why are some sales people less successful than others? They create customer relationships that should lead to a sale, but it doesn’t. Does CRM make a difference? What can they learn from successful sales people? In my youth, shortly after beginning my career in business (which was a long time ago), I got to talking with a salesman on a long train journey. He was making notes in a black book. (This was in the days before Blackberry and PDA’s and...

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How to select the right CRM system in 3 easy lessons

Posted by on Apr 5, 2017 in Blog |

Lesson one is: Bigger isn’t always best; Cheaper isn’t always better value; Best isn’t always most appropriate. It should go without saying that appropriate business choices benefit the business; it’s a shame when people don’t stop to consider what ‘appropriate’ means.  In simple terms it means understanding yourself, your needs, your payback possibilities. Meet those and you’ve got a good business decision. But that’s not the way...

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Setting the Context for Successful CRM

Posted by on Oct 15, 2016 in Case Studies |

JI-MC was retained by a large multi-channel brewing and alcoholic beverage group to look at and quantify the ways that a corporate CRM system would help the business to be more competitive and grow in the face of stiff competition and a declining market. In our methodology is enshrined the proposition that senior people/directors know how the business works. Our consulting and discussion record process enables us to identify what is known, what...

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Our Style

Posted by on Nov 15, 2012 in Featured |

We work in partnership with management providing clarity so that their desired outcomes happen. We know that all actions in an organisation result from management decisions; management facing difficult times need the supportive consulting style the helps them better see the road ahead. JI-MC consultants provide just that.

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Tell us what you want to do

Posted by on Oct 16, 2012 in Blog, Featured |

You are ready to grow. Your market is there and moving. Your part of the economy is not bogged down so the time is now. Mervyn King just said so, and Carney is on the way! You’ve survived. You know that in good times your business needs to be scalable, but you are not. So how do you get to ‘there’ from here? You can see that there is competition for the business that you want to close. The customer interface is where things need to change. More...

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